Posts Tagged ‘gen y’Six Popular and Helpful Apps for Baby BoomersApril 23rd, 2013Hi All! I have a ritual before getting on a morning flight…I buy an Orange-Orange Vitamin Water and a USA Today. It has become a superstitious-based ritual for me now so I never miss doing it. But that’s not the point of this post. On a recent morning flight after the doors closed and electronic devices were asked to be turned off, I began to read my USA Today and came across an interesting article I wanted to share with you. It was entitled, “Golden Apps for a Golden Age”, written by Lynn Allison. She shared ten apps, many of which are free, that were created for Boomers and/or that Boomers find helpful. Here are six that I wanted to pass along. You can research them to get all the details; I’m just giving you the quick descriptions to get the gist of each:
And for any of you Gen X or Gen Y readers out there, be sure to share this info with your parents or the “older” generations at work. They’ll thank you for it! Bye for now… Lisa Challenges That Faculty Face with Today’s College StudentsJanuary 13th, 2013Hi All! I’ve been researching today’s College Students a lot recently due to a few key factors: 1. I know a lot of College Professors and Faculty from a wide variety of educational institutions who constantly complain about “how different” their students are these days versus previous generations. I even hear from younger professors, in their early-mid 30’s, who express this opinion, too, so it’s not JUST coming from Boomer and Veteran generation faculty who have been teaching for 25+ years! 2. I’m getting a lot of speaking invitations from educational institutions (i.e. colleges, universities, and vocational schools) to speak to their faculty about how to better communicate with, and educate, their students. I wouldn’t be getting these invitations if this issue wasn’t “real”. And I can tell you that regardless of the “type” of school they are from, OR the types of subjects they are teaching, OR the student population they serve, the educators I talk to all share the same frustrations and challenges with the students they teach today. Here are just a few examples of the common ones I hear (and what I focus on in my presentations to help the educators overcome): Students today are lazy; they need to be told “how” to learn; they show up late for class and want to leave early; they show disregard for homework deadlines and exam dates; their parents call on behalf of their adult child with questions or complaints; Etc… It’s based on this growing “issue” regarding Millennial (aka: Gen Y) students that I decided to blog about this topic today. I don’t plan to provide answers to the challenges mentioned above in this post; I’m simply bringing this interesting issue to light because I typically write about Millennials from an “employee” angle versus a student angle. To shed more light on this, I recommend that you read this book: “Generation on a Tightrope: A Portrait of Today’s College Student,” written by Dr. Arthur Levine with Diane R. Dean. It covers 2006 to 2011, and distills information from surveys and interviews with both undergraduates and student-affairs officials at 31 campuses nationwide. Dr. Levine is the president of the Woodrow Wilson National Fellowship Foundation and former president of Teachers College at Columbia University. Here’s a brief overview about the book and the information it provides: An understanding of today’s undergraduate college students is vital to the effectiveness of our nation’s colleges and universities. As Generation on a Tightrope clearly reveals, today’s students need a very different education than the undergraduates who came before them: an education for the 21st Century, which colleges and universities are so far ill-equipped to offer and which will require major changes of them to provide. Examining college student expectations, aspirations, academics, attitudes, values, beliefs, social life, and politics, this book paints an accurate portrait of today’s students. Timely and comprehensive, this volume offers educators, researchers, practitioners, policymakers, and employers, guidance and a much-needed grasp of the forces shaping the experiences of current undergraduates. The book:
So whether you’re an educator or an employer, books such as that could be one more tool to help you better understand this new generation you face. And for employers, this could also give you insights for better managing, recruiting and retaining this much-needed generation at work. I can honestly say they truly are different from previous generations…I’ve been writing, consulting and speaking about Millennials for over 6 years as an expert, as well as conducting Leadership and Personal Branding workshops for Millennial employees and students, so I know them well. Bye for now! Lisa
What Gen Y Means to Occupy Movement and Presidential ElectionFebruary 05th, 2012Hi All! I recently came across a great blog post by Carol Phillips, a colleague of mine who is also a Millennial (aka: Gen Y) Expert, however she focuses on them as consumers, whereas I tend to focus on them more as employees. And Carol is also the President of BrandAmplitude, LLC and runs the Millennial Marketing blog. The blog post she wrote, and that I’d like to share with you, is entitled: What the Occupy Movement Means to the Millennial Vote in 2012. Here is an excerpt from Carol’s blog post: In the recession-dominated four years since the last Presidential election, Gen Y has gone from being optimistic and ‘hopeful’ to discouraged and angry. The shift seemed to have happened quite suddenly, triggered by the realization that trillions of stimulus dollars, gigantic industry takeovers and costly bank bailouts were insufficient to create jobs and give young adults a toehold in the economy. Why ‘sudden’? Even as little as a year ago, I would never have predicted anything like the Occupy Wall Street movement. In fact, when Jon Stewart and Stephen Colbert launched their “Rally to Restore Sanity/Fear” in Washington DC last October, I wondered whether it would resonate with a generation notable for its lack of protest and desire to work within the system to create change:
When you’re hurting, inequity is an easy concept to grasp — just ask any four year old. In 2011, evidence of unfairness was easy to find. The concept that lit the spark was growing lopsidedness in wealth distribution. The target of resentment was easy to find, as well – Wall Street. The way money is made by corporate fat cats and Wall Street bankers became the focus of Millennial discontent, not those who set the rules in Washington. This is good for Obama, and bad for Republicans who are more associated with the 1% than the 99%. So, what does Carol think it will take to win the Millennial vote in 2012? Click here to read her entire blog post and see what she has to say! Bye for now, Lisa Startling Facts About Boomers and Retirement SavingsDecember 11th, 2011Hi All! Read these scary statistics carrefully. They are fightening: According to this 2010 report, The EBRI Retirement Readiness RatingTM: Retirement Income Preparation and Future Prospects, by Jack VanDerhei and Craig Copeland of EBRI.org: 47.2% of older Boomers (56-62) are at risk of outliving their retirement savings. And 43.7% of younger Boomers (46-55) are at risk of not having enough money for basic monthly expenses when they retire. These sobering statistics have millions of Boomers currently wondering, “What can I do to generate income, full-time or part-time, that is flexible, interesting, fun, possible to start on a tight budget, and do way into my golden years?” I wrote my newest book, “Boomers into Business: How Anyone Over 50 Can Turn What They Know into Dough Before and After Retirement”, to answer those questions. I explain how to take what you know, from your career experience or hobbies, to develop a “topic expert” platform that can lead to consulting others, conducting training seminars online and offline, developing many strategies for on-going passive income, and much more. And it doesn’t matter whether you’ve been an employee your whole career or whether you are currently self-employed. Nor do a person’s education level, career background, or business experience matter. The book was written to take a lot of guesswork out of the process. Basically, most everyone knows something, from their career background, life experiences or from a hobby that other people will pay to learn about. Whether you’ve been an HR professional your whole career, or a construction worker, homemaker, lawyer, Life Coach, housepainter, or a lover of growing roses, my book teaches Boomers how to monetize what they know to create a good income, in a wide variety of ways, as a topic expert. And the book not only teaches how to determine a topic focus and how to create a unique brand platform, but it also outlines the tools needed to launch. Plus, I asked 15 other business experts to provide chapters on PR, marketing, and social media strategies, plus many more business-building and revenue generating ideas. The reviews on Amazon have been great so far, and here are 2 examples of how my new book is helping those who read it: “I’m now 50, a single mom with a teenage son, and I’ve worked at Title Insurance companies for over 20 years. I currently don’t have enough money to retire comfortably in my 60’s and have been trying to figure out what I can do make money on-the-side of my day job,” says Kathy F. in San Jose, CA. “ ‘Boomers into Business’ was a godsend! It opened my mind to possibilities I had never thought of before and I’m now developing ideas for an expert platform and consulting business that will provide me with the additional income I need to be more comfortable now and later in my life.” “This book was so helpful, easy to follow and really fun to read! It’s loaded with So, if you can relate to anything you’ve read in the blog post, check out my book on Amazon. It’s available in both Print and Kindle versions, and for a small investment it could bring you a serious return that can help your retirement picture. And, for any of you Millennials (aka: Gen Y) wondering what to get your Boomer parents for Christmas, my book is a great gift idea! You’ll be responsible for helping your aging parents and this book might help improve their future income situation. Bye for now! Lisa What Are the Most Overrated Jobs College Students Should Be Aware Of?November 13th, 2011Hi All! I came across this interesting article today on Yahoo! Finance and wanted to share it. The information provided is certainly helpful for recent college grads, college students, and Millennials (aka: Gen Y) in the workforce to be aware of as they plan their career paths. Normally, we see tons of articles that are about “the hottest careers“, so I thought a topic about careers that are the most overrated was a fun twist! Here’s an excerpt from the article, 12 Most Overrated Jobs, by Daniel Bukszpan, courtesy of CNBC: When parents look at their young children and imagine what they’ll be when they grow up, many different possibilities come to mind. They dream of little Junior growing up to be a surgeon, or perhaps a commercial airline pilot, or maybe a banker, and they imagine a rewarding future of power, prestige, and high pay. The reality is actually a little different. The job search portal CareerCast.com , created a list of 12 jobs that are traditionally believed to be great occupations, but that actually look a lot better on paper than they might be in reality. Despite the public perception of some of these jobs as impressive and rewarding, some have less-than-stellar salaries and frankly lousy hiring prospects. Others come with so much on-the-job stress that the six-figure income barely seems worth it, particularly when the work involves the safety and well-being of others. Whatever the case, CareerCast.com characterizes all of the following jobs as overrated, but with important caveats: “A job that’s overrated doesn’t mean it fails to serve an important function in our society. In fact, these jobs play an integral role in our workplace,” says the website . “It’s just that the hype surrounding them sometimes makes these jobs sound much better than they really are.” So, are you curious what the 12 most overrated jobs are??? I’m sure you are! Bye for now! Lisa
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